07 - Should you be using YouTube for your business?
Should you be using YouTube for your business?
Everyone loves and has heard of YouTube. Many of us watch videos on the platform every day. But should you be using it to host your video content?
While YouTube is free to use, and does have 2.5 billion users, it doesn't mean it is suitable for your business. In this episode, I examine the pros and cons of using YouTube as a business tool. I also review three video hosting platforms I use and recommend which will give you a better result and experience for your audience.
Video hosting platforms:
Not sure where to start with video hosting? Then book a 1-2-1 call with me.
If you like this episode, make sure you listen to the rest of Simon Says Video, follow the podcast and leave a review so others can find us.
If you'd like to learn more, you can connect with me using the links at the bottom and find out how I can help you put a successful video content strategy in place for your business.
As a thank you for listening to my podcast, I will give three listeners a chance to win a signed copy of my book 'How to Get Video Right – The essential guide to video strategy in the rapidly changing digital age'. All you have to do to enter is leave a review. Screenshot your review and email it to me [email protected] by 9th December 2022 for a chance to win.
Highlights from this episode:
(01:40) Why you need to use a video hosting platform
(02:53) The pros of using YouTube
(03:20) Can you be found on YouTube?
(03:47) What is popular on YouTube?
(03:47) What about business content?
(04:49) Managing your expectations
(05.25) The YouTube Strategy
(06:01) Those ads!
(07:07) The YouTube player
(07:50) The Video Hosting platforms I use
(08:02) Vimeo
(09:36) Wistia
(10:56) TwentyThree
(12:34) What I recommend
Contact Simon:
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