01 - Why Video is Powerful with Paul Boross

In the first episode of Simon Says Video I'm joined by psychologist, stand-up comedian and self-professed pop star Paul Boross. I’ve been working with Paul on his award-winning The Humourology Podcast as his producer, but our friendship extends much further back. It was a pleasure to have him on the podcast as we talk about the psychology of video and why all businesses need to be using it. Highlights from this episode: (01:54) Why is video so powerful? (06:30) The three second first impression (13:03) The importance of eye contact (17:45) The fear of performance (27:50) Using video for sales (32:06) Waning attention spans in a content-abundant world (38:38) It’s about clarity Contact Simon: Visit the Website Buy the Book Work with Me If you like what you hear, remember to click follow or subscribe, share with your colleagues and leave us a review so others can find us.